Learning Goal: I’m working on a supply chain case study and need an explanation and answer to help me learn.
The assignment is based on the Case: Project Portfolio Management at XYZ Pharma that was
developed at London School of Economics. The case describes the R&D project selection and
prioritization problem at a major pharmaceutical company, a recurrent issue of strategic
importance to the company. Students will not be asked to conduct an actual quantitative analysis
but to start thinking about how they would frame the project, which quantitative tools they might
use and which information to collect.
Students will work on this assignment individually. They will be asked to read the case. I do not
ask the students to actually conduct a quantitative analysis, but instead ask them to formulate the
problem in the context a quantitative analysis.Please note that the Critical Thinking Project (CTP) is not meant to be a number crunching exercise.
Read the case study and pretend that you are the manager or a research consultant and
must assign duties to people to solve the problems that the company is facing. What would you
have others do? What quantitative tools would you assign people to use to help in making decisions and why? Be creative. There is no one right answer. In other words, how would you utilize the quantitative tools that you have learned in the class to help this company? Furthermore, I am not concerned about any particular format for the Critical Thinking Project
(CTP). I am more concerned about the content and your ideas and creative and critical
thought. However, an objective of the AACSB accreditation process requires that students
“demonstrate proficient use of current communication technologies to gather, organize,
transmit and present information in a manner that enhances business processes and
productivity”. Therefore, I am asking that you present your findings and recommendations in
a power point presentation. A simple 10-12 PPt’s slide presentation should be sufficient. Please
see the “Assignment” section on the class website for exact dates and times for submission.
PS: Another approach to consider for completing the CTP: pretend you are applying for a job at
XYZ Pharma, and they ask you to do a PowerPoint presentation on which analytical tools that
you would utilize to help the company and why. Again, be creative. There is no one
answer.
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