This paper requires:
1. A critical review of the current position of Amazon, reflecting on the problem environment and providing an analysis of emergent objectives.
2. A critical analysis (using a method, or methods, of your choice) of the problem and presentation of the solution process. You should justify any recommendations.
3. A critical analysis (using a method, or methods, of your choice) of the organisation’s capability and capacity to implement the solution. You should justify any recommendations.
4. A critical reflection on expected results.
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