Campaign Monitoring & Evaluation Plan

PubH 6572

Group Assignment #3: Campaign Monitoring and Evaluation Plan

Due date: March 14, 2022

Introduction:

Campaign tracking and monitoring research is conducted after all previous research to

develop a campaign has been done and the campaign is ready to be launched. The

purpose of this kind of research is to determine effectiveness Do the messages and/or

materials that embody the campaign actually work as intended when implemented? This

kind of research is often described as program evaluation. A program evaluation can be

done as a process evaluation to assess how a campaign is being implemented, or outcome

evaluation to assess whether implementation produces intended (or unintended)

outcomes. Ideally, both types of evaluation will be employed.

We have discussed several good examples of effectiveness evaluation research in this

course. For example, the truth campaign outcome evaluation (see Farrelly et al., 2005 and

Evans et al, 2008 posting under course readings) related campaign exposure using self report

and media rating point (GRP) data to attitudinal and behavioral outcomes. Sessions

10-12 of the course covers these methods in depth, and there are several readings on the

course page to assist in developing this assignment.

The main purposes of effectiveness evaluation are to measure campaign reach, reactions,

effectiveness in achieving communication and behavioral objectives. There are specific

purposes and uses of process and outcome evaluation. Process evaluation is important

because it measures how a campaign is being implemented, whether it is being

implemented as planned, and whether immediate outputs are occurring. In the Valente

text, Chapter 5 provides a helpful framework for thinking about and applying process

evaluation principles.

Outcome evaluation is important because it determines whether the campaign as

implemented achieved its communication and behavioral objectives. Outcome evaluation

measures what effects the campaign has on these outcomes, and the relationship between

exposure to campaign messages and achieving objectives. Valente Chapters 11-12

provide helpful information on design and measurement in effectiveness evaluation.

LAW ENFORCEMENT & SOCIETY

DISCUSSION 11

How is discretion in policing different from discretion in other organizations? 

What are the four points mentioned in the text about discretionary decisions related to order maintenance made by patrol officers? 

The police continue to promote the “myth of full enforcement” for five reasons. What are those reasons? 

EXERCISE 11

Assignment Prompt

One important area of police discretion involves the handling of domestic violence situations. A number of states have addressed this issue by enacting laws attempting to control police discretion. Some of these are “mandatory arrest” laws; some others are “arrest preferred” laws.

Research the law in your state. Is there a state statute related to domestic violence? Does it cover police discretion? Is it a mandatory arrest law? If not, how would you characterize it? Does the law provide guidelines for police officer handling of domestic violence? What do those guidelines say? In your opinion, do you think this law provides clear and effective guidance for police officers?

If your state does not have such a law, find one that does and study it with regard to the questions above.

State statutes can be found through some of the legal resource sites on the Web. One starting point would be the Reference Desk site ( ). Another way to find states that have domestic violence laws would be to do a Web search under the subject of domestic violence. See if any of those sites have reference material on state statutes.

Globalization Impact Paper

You will prepare a short analysis of the impact of globalization on a non-western country.  You should include specific attention to some of the main forces associated with globalization (technology, trade and integration, offshoring and outsourcing, migration, transportation, environmental pollution) and the impact of these forces on different stakeholders (such as domestic companies, workers, farmers, indigenous cultures, and different demographic groups) within that country.  You should draw implications of the issues and their impact on international management practice. This analysis should be (APA) in the form of a 5-7 page double-spaced paper with references both from the class text and 3-4 outside sources. A copy of the rubric is below. 

Accommodations

Choose a sport facility and discuss the various measures in place to accommodate persons with disabilities.  Do not limit your line of thought to only one type of disability, think about how all disabilities are addressed. Please list specific examples and then improvements that could be made. 

Please use at least two external reference/resource and cite using APA.

Reverse logistics

Instructions

Individual Assignment Instructions:
Refer to the resources listed in the week one discussion.
This week the objective is to gain an understanding of reverse logistics and compare the challenges in reverse logistics that differentiate the process from forward logistics.
Perform research using the library and professional organizations (APICS, Center for Supply Chain Management, CSCMP) and Institute for Supply Management (ISM). Create a two-page essay integrating multiple authors’ opinions on the importance of investing in reverse logistics. Consider the objective of business (to make a profit) and provide examples of various ways value is attained with efficient reverse logistics strategies.
APA GUIDELINES
University of California Berkeley Library APA Style Citation
Purdue University APA Formatting and Style Guide
Submission Instructions:
Written communication: Written communication is free of errors that detract from the overall message.
APA formatting: Resources and citations are formatted according to APA style and formatting.
Font and font size: Times New Roman, 12 point.
APA GUIDELINES
University of California Berkeley Library APA Style Citation 
Purdue University APA Formatting and Style Guide 
RESEARCH and WRITING
Writing@APUS
Research@APUS 
PLAGIARISM
Avoiding accidental and intentional plagiarism
Due Date
Mar 13, 2022 11:55 PM
Attachments
W 1 Towards_conceptualizing_reverse Service Log… (317.89 KB)   
W 1 Circular economy strategies for mitigating … (853.32 KB)   
W 1 2 Reverse Logistics A Monograph.pdf (133.76 KB)

Quality of available food sources Sustainability Methods

Sustainability Methods

  • Consider how your group will be structured and organized, including how responsibilities will be divided among the group members. 
  • Research common structures and their characteristics.
  • Consider the makeup of your group.
  • Research sustainability methods for your group. How are you going to maintain the initial momentum and continuity of the group and its mission?
  • Write a 1.5- to 2-page summary of your findings.