Assignment:
Mary Lou asks you to write a letter to Thompson making it clear that you cannot do what he is asking for, and offering him one or two alternatives that he might find acceptable.
Be sure your letter includes a subject line. Thompson’s address is 1804 Technology Way, Big City, FL 33999. Big City Fitness Center’s address is 304 Midway Blvd., Big City, FL 33999.
Your letter will be graded on correct use of language and overall professionalism as well as the Red and Orange Level Strategies listed below
Red Level Strategies
• Establish purpose and audience
• Use simple, concrete, direct language — align language and purpose
• Use the direct organization
• Ensure completeness and accuracy
• Write informative and purposeful subject lines
Orange Level Strategies
• Use goodwill-building techniques
• Emphasize reader benefits
• Write with a positive emphasis
• Write with a reader-based emphasis
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