You’ve been hired by ASI to develop a PR campaign for the re-launch of the Grow Beach Garden. Your primary key public is students. ASI would like to announce the new location, sell out the garden plots, and raise awareness of the benefits/service that is available to students. Your first step in developing a plan would be to conduct research. While a survey will not be your ONLY form of research, your team has decided it can provide valuable insights that will help create an effective PR/comms strategy.
Develop a survey for students to help you get the information you need to develop an effective PR strategy.
First, in a paragraph tell me what are the goals of your survey and how will you distribute your survey .
Then, write 15 survey questions with answer choices using mix methods research methology.
Link to Grow Beach Gardens https://www.asicsulb.org/corporate/discover/sustain-u/about-grow-beach

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