Your company’s marketing department and product development teams are planning t

by | Jul 30, 2022 | Accounting homework help

Your company’s marketing department and product development teams are planning to develop a new product. As the marketing research analyst, you were asked to get some standardized marketing information for the new product development. 
What is standardized marketing information they are looking for? 
Why do they need this information?
How would you get the information? 
Brown, T.J., Churchill, G.A., & Suter, T.A. (2018). Basic marketing research (9th ed.). Mason, OH: South-Western Cengage Learning. ISBN-9780357690512

Part A: Your Marketing Plan Overview For this assignment, you will document your

by | Jun 23, 2022 | Accounting homework help

Part A: Your Marketing Plan
Overview
For this assignment, you will document your hypothetical company’s background information and mission statement, your company’s short-term and long-term goals, an environmental analysis, and a SWOT analysis.
Note: You should make all assumptions needed for the completion of this assignment.
Instructions
Create the first part of your marketing plan in 8–12 pages:
Write an introduction to your company. Describe your hypothetical company, its location, the product it makes or the service it provides, and introduce the contents of your marketing plan.
Develop your company’s mission statement.
Decide the main goals that you would like to achieve within the next year (short term) and the main goals that you would like to achieve within the next 5 years (long term). Determine the most appropriate ways to measure both short- and long-term goals.
Note: Consider the following metrics: tracking downloads of website content; website visitors; increases in market share; customer value; new product or service adoption rates; retention; rate of growth compared to competition; and the market, margin, and customer engagement.
Develop an environmental analysis that includes competitive, economic, political, legal, technological, and sociocultural forces.
Develop both a SWOT analysis and needs analysis for your product or service. Each analysis should examine three strengths, weaknesses, opportunities, and threats for your company.
Use at least three academic resources as quantitative marketing research to determine the feasibility of your product or service. These resources should be industry specific and relate to your chosen product or service.
Use the Part A Marketing Plan Template [DOCX] to complete the assignment.
The Part A Mission Statement and SWOT Analysis Sample [PDF] containing examples has been provided for your reference.

In the video on leverage, leverage is compared to a fulcrum in  that you need ju

by | Jun 23, 2022 | Accounting homework help

In the video on leverage, leverage is compared to a fulcrum in  that you need just the right balance of leverage.  That would seem to  indicate that there is a point where the leverage is just right and that  too little leverage may be just as harmful as too much leverage.  Do  you think this is true?
Post by classmate
My title is an attempt at the use of humor (not poking fun) in order  to draw attention and enhance our learning with positivity. Moodle used  to ask for titles, but Canvas does not. Seriously, that would be a great  approach. I don’t think I’ve ever had a teacher take me outside as part  of the learning experience and had that approach fail to enhance the  experience. 
When a company is leveraged it either takes on debt or barrows funds.  Leverage has an increased amount of risk with an associated increase in  reward. A company with less leverage has less risk and less reward. To  the victor goes the spoils. If a challenger does not compete, and they  take no risk, then there is no reward. Leverage can also increase profit  as well as losses. There is more to lose or gain if there is more skin  in the game. Risk is paired with reward. Regarding the direct comparison  to gambling, in order to understand stock market wagers, because they  are so similar, this is why gamblers hedge their bets. They are taking  extra steps to reduce their risk. Leverage has to have an appropriate  amount of balance in order to function. Too much on either side of a  lever can make the lever useless. If a company is taking too many risks,  and their leverage as a whole is strong, at the same time the level of  risk might deter investors. Some would say Tesla takes too much risk,  but Elon Musk would disagree, and he has the results to prove it. (Ross,  2021)
Loss and profit can be magnified by using the leverage of a company  to take on debt, which relates to the comfort factor relating to risk.  Leverage seems like a double-sided knife which is very useful but  requires skill and caution in its use.
Leverage is like the potage for the three little bears, it needs to  be just right. There is a happy medium for a lever, with too much on  either end of the spectrum having negative consequences. The basis for  that ‘just right’ factor is all based on the perspective of the bear, or  the company or the individual, and how much risk they’re comfortable  with based on their goals. 
References
Notepirate. (2014). What is Financial Leverage or Leveraging (Cost Accounting Tutorial #18). YouTube. Retrieved from https://www.youtube.com/watch?v=uwc2I_mPrto (Links to an external site.)  
Ross, S. (2021). 6 Big Risks of Investing in Tesla Stock.  Investopedia. Retrieved from  https://www.investopedia.com/articles/markets/102815/biggest-risks-investing-tesla-stock.asp

Look around the financial press or the internet for a recent (a year or so) stor

by | Jun 20, 2022 | Accounting homework help

Look around the financial press or the internet for a recent (a year or so) story about some organization’s liability accounting issue.  Many corporations and governmental entities have significant pension liabilities (one possible discussion area). Many firms have significant liabilities that arise from warranties or leases (another). Lawsuits are yet another potential liability for some firms. Summarize what you find in a couple paragraphs. 

Instructions Write a formal, 6 – 10 page APA research paper on the housing marke

by | Jun 20, 2022 | Accounting homework help

Instructions
Write a formal, 6 – 10 page APA research paper on the housing market crash and where we stand today. The paper should describe the scope and principal features of the field of study (such as Real Estate Broker, Agent, Appraiser, etc.), citing core theories and practices, and offer a similar explication of a related field. This means, explain how the perspective you chose relates to the field of Real Estate in general and the other areas within Real Estate.
You may write your paper from any number of perspectives:-Appraisers and their job or role
-The lending market
-Generational effects on the housing market
-A career as a broker or sales agent or other careers in Real Estate
-Land use
-The government’s role in Real Estate
-Laws that will affect Real Estate
-Other subjects that may have affected the history and today’s situations in the Real Estate Market
A minimum of three references are required. Two must be from the  Library (See Course Guide for help). Wikipedia is NOT a valid Academic source. Dictionaries and encyclopedias may be used; however, they do not count towards your minimum two library references.
Style Guidelines for the paper:
Use a header on every page, including the title page. The header should be formatted according to APA guidelines.
A title page with the title, author, class, class section, professor, and date should be on the title page, centered on the page. This title page does NOT count toward your 6 to 10 page requirement.
Margins are one inch on all sides.
All content is double-spaced and left-justified.
Indent the first line of every paragraph five spaces or use the TAB key.
Do NOT leave extra space between paragraphs.
Use Times New Roman, 12-point font.
An Executive Summary is required.
References must be a separate page at the end of the paper.
Use APA style guidelines for the paper, including all references and other writing.