Please help to complete chapter 3 methodology (about 1200words, chapter 4 results (about 3125 words), and chapter 5 conclusion (about 900 words). Need to attach the ethics form with the dissertation as requested by the professor. Thank you.
This is a MBA paper for marketing class. I’ve attached first paper I wrote with first paper instructions. Please follow format I wrote first paper in. I got a 100% on that paper. This paper I am paying for is for Writing Assignment 2. Thanks
1. Most students of this textbook are demographically in the target market of So Good So You. Do you consider yourself to be in the psychographic target market?
2. Visit the website at sogoodsoyou.com to evaluate its relatability to health-conscious consumers.
******PLEASE FOLLOW EACH INSTRUCTIONS CAREFULLY******
Use attachment provided
*Case Analyses*
The case method requires that students have read and prepared cases in advance. Cases are often used
to explore a certain theory or model. Theories are provided within the text of the case itself or in
supplementary readings. While students should prepare all cases, a written case analysis should be
prepared by each student for the cases assigned. A proper case analysis is short (no more than 4 pages),
well-organized, and applies a conceptual model(s) to the issues presented in a case. Do not spend time just
rewriting background information that is already contained in the case. I can read the case for that
information. I also look very closely as the “little” things in live, such as spelling, grammar, punctuation, and
sentence structure. All those little things will also impact the grade you receive on an analysis.
Case studies normally state various options that a company is considering in order to solve its problem.
However, I expect student to provide not only those options, but provide other potential solutions as well. I
want you to think of creative ways to solve the problem identified in the case, not to simply regurgitate what
is already being considered.
Content for Case Analyses:
State the problem. Begin your paper with a statement of the main problem. Your problem statement should
not be an exhaustive list of everything that is wrong. Rather, it should be one or two central issues around
which all else are organized. You should be able to state a problem in three sentences, or less.
Analyze the problem. This is where you identify relevant facts from the case and apply a conceptual model
to diagnose the problem. Analyze the problem you identified (and not some other problem). Organize the
facts into a coherent whole as if you were presenting evidence to persuade a skeptic. Clearly state any
assumptions that you’ve made. Provide evidence from the case to support your analysis: use quotes,
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numbers, and facts from the case or other sources. Analyze the problem using a conceptual model from
the readings or lectures. Apply the conceptual model fully and explicitly; don’t “cherry pick.”
State potential solutions to the problem. State all the potential solutions that you have developed to
potentially solve the problem. You must state the potential solutions and explain the advantages and
disadvantages of each of the potential solutions that you have stated. You must provide multiple potential
solutions, not just one. Do not simply restate potential solutions contained in the case.
Recommend a solution and explain your rationale for the recommended solution. Recommend one or
more of the potential solutions that you have previously stated and provide an explanation for the solution
that you have recommended. You should only recommend a solution that you previously discussed.
1. Reading Assignment
a. Chief Marketing Officer Role & Responsibilities – see attachment
b. Business Model Definitions – see attached Nov 23 2016 doc
c. Article Drexel “Balance Sheet Flexibility” – see attached Jan 2016.doc
d. Financials Adv Prep Nflx FB PG – see attached PDF contains Financial Data for Netflix, Facebook and Proctor & Gamble
2. Questions for you as a Chief Marketing Officer of Netflix:
1. Given your CMO responsibilities (per above), how do you impact the business model of Netflix? Use the Attached e. “Financials Adv Prep Nflx FB PG” Page 1 of 7 to describe.
2. Why is a healthy business model important?
3. How would you financially determine the health of your company’s business model, if you only have 5 minutes?
4. Why is balance sheet flexibility important?
Please provide the “Segmentation” for the Apple Pencil.
Base segments on data; gather marketing research to conduct cluster analyses; describe marketplace in terms of demographics, psychographics, buyer behaviors:
Q1. Describe current customers (Apple Pencil, latest generation)
Q2. Describe nonusers (Apple Pencil, latest generation)
Q3. Describe ideal customers (Apple Pencil, latest generation)
Please provide references for work.
